Scope of Project: Girl Effect Mobile works to break the cycle of intergenerational poverty by harnessing media in innovative ways, building social networks and mobile platforms to develop girls' positive perceptions of themselves and shift how others see and value them. 

Our Work: Panoply Digital works with Praekelt Foundation, the Girl Effect team and BRAC Bangladesh to develop a mobile edutainment service delivered over IVR platforms. It is aimed at rural adolescent girls and covers topics such as sexual and reproductive health, youth rights and child marriage in a lively and entertaining way. 

Countries Served: Bangladesh